ROXY is a way of life. ROXY is a community. ROXY is a passion for uniting and broadening vast groups of women who share common, core values. Ever-inspired by the Mountain and the Wave, we create a first-of-its-kind product that strikes the balance between style, performance and femininity. Our collections are rooted in a quarter-century of design heritage - ensuring credibility, comfort, reliability and fashion; from the casual observer to the dedicated core, from Abbott Kinney to the North Shore. In all that we do, we place critical emphasis on contemporary communication that is aspirational, inspirational and highly personal.
www.roxy.comStephanie Gilmore claimed her 7th ASP World Surfing Champion Title.
2018ROXY launched the Make Waves Move Mountains tour.
2017At only 13 years of age, Kelly Sildaru was the youngest skier to win a Winter X Games gold medal.
2016ROXY hosted a series of global fitness events featuring run, SUP, and yoga divisions.
2015Roxy introduced their industry-leading technical fitness collection to the market.
2010Torah Bright won the Olympic gold medal in snowboard halfpipe.
2010ROXY introduced its snow team.
1998Lisa Andersen claimed her 4th consecutive World Surfing Champion title.
1997Lisa Andersen signed with ROXY and became ASP World Surfing Champion.
1994ROXY released the heart logo.
1993The world was ready for ROXY. The first-of-its-kind boardriding brand for women launched in 1990 and spread across the globe, generating millions in just the first few years.
1990SWIM / MOUNTAIN WEAR / LIFESTYLE
Ever inspired by the Mountain and the Wave, we create a first-of-its-kind product that strikes the balance between style, performance and femininity. Our collections are rooted in a quarter-century of design heritage-ensuring credibility, comfort, reliability and fashion; from the casual observer to the dedicated core, from Abbott Kinney to the North Shore. In all that we do, we place critical emphasis on contemporary communication that is aspirational, inspirational and highly personal.